Privacy policy

Staple & Story: Privacy Policy

Last Updated: 9th April 2025 

At Staple & Story, your privacy is important to us. This Privacy Policy outlines how we collect, use, and share your personal information when you visit or make a purchase from www.stapleandstory.co.uk (the "Site"). By using our Site, you agree to the terms described in this policy.

1. Information We Collect

When you visit our Site, we automatically collect certain information about your device. This includes your web browser, IP address, time zone, and some of the cookies installed on your device. As you browse the Site, we also collect information about the individual pages or products you view, the websites or search terms that referred you to us, and how you interact with our Site. This is known as “Device Information.” We collect this information using technologies such as cookies, log files, web beacons, tags, and pixels.

In addition, when you make a purchase or attempt to do so through our Site, we collect specific information from you. This includes your name, billing address, shipping address, payment details (such as credit or debit card information), email address, and phone number. This is referred to as “Order Information.” Together, Device Information and Order Information are referred to as “Personal Information” throughout this Privacy Policy.

2. How We Use Your Personal Information

We use your Order Information primarily to fulfill any orders placed through the Site. This includes processing your payment, arranging delivery, and providing you with order confirmations and customer service. Additionally, we may use this information to communicate with you, screen orders for potential risk or fraud, and—if in line with your preferences—provide you with information or advertising related to our products or brand.

We use Device Information to help us identify and prevent potential fraud and to improve and optimize our Site. This includes generating analytics about how our customers browse and interact with the Site and assessing the performance of our marketing campaigns.

3. Sharing Your Personal Information

We share your Personal Information with trusted third parties to help us operate our business and fulfill your orders. For example, we use Wix to host our online store and Google Analytics to understand how visitors use the Site. You can read more about how Google uses your personal information at: www.google.com/intl/en/policies/privacy.

We may also use third-party tools such as Meta (Facebook) Pixel, Google Ads, Klaviyo (for email marketing), and Microsoft Clarity (for website session analytics). These tools help us deliver a better customer experience and relevant advertising.

We do not sell or rent your personal information. However, we may share it to comply with legal obligations, respond to lawful requests, or protect our rights.

4. Behavioural Advertising

We may use your Personal Information to show you targeted advertisements or marketing communications we think may be of interest to you. You can opt out of targeted advertising by visiting the appropriate websites.

5. Do Not Track Signals

Please note that our Site’s data collection practices do not change in response to a Do Not Track signal from your browser.

6. Your Rights

If you are a UK or EU resident, you have the right to access the personal data we hold about you and to request that it be corrected, updated, or deleted. If you wish to exercise any of these rights, please contact us using the information provided below.

Please note that we process your information to fulfill contracts (such as an order placed through the Site) or to pursue legitimate business interests. Your data may be transferred outside of the UK or European Economic Area, including to the United States, to support our operations.

7. Data Retention

We will retain your Order Information for our records unless and until you ask us to delete it. This allows us to comply with legal obligations and provide ongoing customer support.

8. Changes to This Policy

We may update this Privacy Policy occasionally to reflect changes in our practices, or for legal, operational, or regulatory reasons. When we do, the “Last Updated” date at the top of this page will be revised. We encourage you to review this policy periodically.

Staple & Story: SMS Policy

Last updated: July 28, 2025

The Staple & Story mobile message service (the "Service") is operated by Staple & Story (“Staple & Story”, “we”, or “us”). Your use of the Service constitutes your agreement to these terms and conditions (“Mobile Terms”). We may modify or cancel the Service or any of its features without notice. To the extent permitted by applicable law, we may also modify these Mobile Terms at any time and your continued use of the Service following the effective date of any such changes shall constitute your acceptance of such changes.

By consenting to Staple & Story’s SMS/text messaging service, you agree to receive recurring SMS/text messages from and on behalf of Staple & Story through your wireless provider to the mobile number you provided, even if your mobile number is registered on any state or federal Do Not Call list. Text messages may be sent using an automatic telephone dialing system or other technology. Promotional messages may include promotions, specials, and other marketing offers (e.g., cart reminders).

You understand that you do not have to sign up for this program in order to make any purchases, and your consent is not a condition of any purchase with Staple & Story. Your participation in this program is completely voluntary.

We do not charge for the Service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message frequency varies. Message and data rates may apply. Check your mobile plan and contact your wireless provider for details. You are solely responsible for all charges related to SMS/text messages, including charges from your wireless provider.

You may opt-out of the Service at any time. Text the single keyword command STOP to StapleStory or click the unsubscribe link (where available) in any text message to cancel. You'll receive a one-time opt-out confirmation text message. No further messages will be sent to your mobile device, unless initiated by you. If you have subscribed to other Staple & Story mobile message programs and wish to cancel, except where applicable law requires otherwise, you will need to opt out separately from those programs by following the instructions provided in their respective mobile terms.

For Service support or assistance, text HELP to StapleStory or email info@stapleandstory.co.uk.

We may change any short code or telephone number we use to operate the Service at any time and will notify you of these changes. You acknowledge that any messages, including any STOP or HELP requests, you send to a short code or telephone number we have changed may not be received and we will not be responsible for honoring requests made in such messages.

The wireless carriers supported by the Service are not liable for delayed or undelivered messages. You agree to provide us with a valid mobile number. If you get a new mobile number, you will need to sign up for the program with your new number.

To the extent permitted by applicable law, you agree that we will not be liable for failed, delayed, or misdirected delivery of any information sent through the Service, any errors in such information, and/or any action you may or may not take in reliance on the information or Service.

We respect your right to privacy. To see how we collect and use your personal information, please see our Privacy Notice.